Had the average rate of decline in tobacco incidents per year observed between 20 been maintained, tobacco incidents would have been eliminated from all youth-rated films by early 2015.įigure 1.
The total number of tobacco incidents in movies rated PG increased from 2018 to 2019 (from 17 to 108), the highest number in ten years (118 in 2009).
The number in the average R-rated movie with tobacco (63 incidents) was nearly 50% above the level in 2018 (42 incidents) and represented a historical high for R-rated movies.
PG-13 (Parents Strongly Cautioned): Some material may be inappropriate for children under 13 years PG (Parental Guidance Suggested): Some material may not be suitable for children